One thing I decided to do to increase the Skylar brand awareness was creatively integrate the logo "red bug" (or round image) throughout the site. In other words, you'll find creative ways the round bug has been used. For example on my core values page (http://www.skylardesign.com/about/values.asp), I've taken one part of the bug and used it as a bullet. Also, if you scroll down to the bottom right column on all interior pages, you'll find a mail envelope and other parts of the bug. Mouse over each image and you'll find something hidden there. Things like this are intentionally placed to increase the Skylar brand to the user. Thanks for your consideration.